Market News

St. Patrick’s Day: Looking at a Market Going Green

To celebrate St. Patrick’s Day, the National Association of Realtors® is going green.

Recent data has shown that Realtors® are seeing green properties and energy efficient homes becoming more popular with home buyers. According to the NAR Sustainability Survey, nearly half of Realtors® see consumer interest and demand for greener, more sustainable properties.  Below are highlights from the report.

Regarding renewable energy and its impact on the real estate market, according to Realtors®:

  • 43 percent report their MLS has green data fields
  • 27 percent involved with between 1 to 5 properties that had green features
  • Nearly 40 percent said clients find green spaces important
  • 80 percent of Realtors report solar panels in their market
  • Seven in 10 said that energy efficiency promotion is listings was very or somewhat valuable

Home features that Realtors® said their clients consider important:

  • Home’s efficient use of lighting (50 percent)
  • Smart/connected home (40 percent)
  • Green community features such as bike lanes and green spaces (37 percent)
  • Landscaping for water conservation (32 percent)
  • Renewable energy systems such as solar and geothermal (23 percent)

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Instant Reaction: February Housing Starts

The following is NAR Chief Economist Lawrence Yun’s reaction to this morning’s U.S. Commerce Department report on residential construction in February:

“The fall in housing starts in February is a movement in the wrong direction. The key to economic prosperity at this juncture of economic expansion is to produce more new homes. That will help with job creation and reduce the swift price appreciation in several markets. 

A total of 1.2 million homes were constructed last year, which was vastly inadequate. Last month’s annualized rate of 1.24 million is only a hair above 2017’s figure. It’s not enough. While relaxing regulations on small-sized community banks may spur more construction loans for building, labor shortages in the industry continue to stunt overall activity.”

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#PiDay Pie Charts!

Happy Pi Day! Celebrated every year on March 14 – 3.14 – it is the perfect time of year to celebrate all things Pi.

Here at the National Association of REALTORS® we are looking at some of our favorite Pie Charts from the most recent Profile of Home Buyers and Sellers (and eating a slice of cherry pie, and apple, and maybe blueberry!).






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Home Maintenance: Your Guide to Exterior Spring Cleaning

By Haley Kieser As winter finally draws to a close, there’s still snow falling in much of the Northeast. However, the temperatures are starting to rise, and many in the U.S. will soon be able to enjoy some nicer weather. There’s just one little problem: when the snow washes away, the dirt remains. With spring just a week […]

The post Home Maintenance: Your Guide to Exterior Spring Cleaning appeared first on RISMedia’s Housecall.

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Submit Your 2018 Men’s and Women’s #REALTORBrackets

Can you play ball with NAR President Elizabeth Mendenhall?

The NCAA Division I men’s and women’s basketball tournament is set to begin this week. It looks like it will be another March Madness full of surprising upsets and nail-biting finishes.

Do you have the skill (see: luck) to beat NAR’s president and submit the winning bracket? Click on the links below to make your bracket picks for both the men’s and women’s tournament.

  • Men’s Tournament Challenge –

  • Women’s Tournament Challenge (Women’s bracket will be announced at 7 p.m. ET Monday night. Bracket picks start after 8:00 p.m. ET)

Steps to enter (It only takes a few minutes!):

  1. Go to the #REALTORBrackets Tournament Challenge men’s and women’s group pages
  2. Log into your account, or sign up for one at Log in or register following the “log in” tab in the top right-hand corner of You also have the option log into ESPN using your Facebook account.
  3. Once logged in, click the blue “join group” tab
  4. Create your bracket and click submit. You have until noon ET on Thursday, March 15 to submit and/or make changes to your bracket

Deadline to submit your #REALTORBrackets
Men’s – 12:00 p.m. ET on Thursday, March 15.
Women’s – 12:00 p.m. ET on Friday, March 16.

The right to annoyingly brag to your family, friends and clients for winning #REALTORBrackets.

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Does the Color Purple Have a Place in Staging?

Pantone_purpleBy Melissa Dittmann Tracey, REALTOR® Magazine

Pantone selected Ultra Violet as its 2018 Color of the Year. The vibrant color is popping up in more fashion, but when it comes to home design, is it just too bold for staging? After all, no one wants to deal with a purple elephant in the room when trying to stage a home for sale.

But designers are showing tasteful ways to weave in shades of purple to brighten otherwise neutral decorated rooms. Purple up against a mostly all-beige or all-white room can be just the colorful statement to welcome in the spring buying season.

Purple painted rooms still may be a harder sell in a home for sale, but purple hues in pillows, throw blankets, accessories, florals, or even accent chairs or a tufted couch may just be the touch of purple that takes a room from blah to memorable.

Below we feature a few examples from the popular remodeling site Houzz that show how purple accents can be used in a chic way to brighten up a space. What do you think? Will purple be a hot accent for your spring-time staging?

Purple Velvet

Purple velvety accent chairs against an otherwise neutral backdrop helps make this room more eye-catching.


Purple Pattern

The lime green patterned bedding helps to offset the purple statements in this bedroom design.


Purple Accents

All shades of purple help spice up the décor in this living room, from the flowers to the ottomans, pillows, and blanket.


Purple Accent Walls

If you do purple on the walls, you may want to make it in just a small spot–careful not to overpower the room. Check out this example below, in which the designers use purple wallpaper to accent a fireplace nook in the dining room. The purple hue is then repeated in the lighting fixture and curtains.

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Instant Reaction: February Jobs Report

The following is NAR Chief Economist Lawrence Yun’s reaction to this morning’s U.S. Bureau of Labor Statistics release on employment conditions in February:

“The strong job growth assures at least three interest rates hikes by the Federal Reserve in 2018. Because of the low unemployment rate, further normalization in monetary policy should be expected in 2019 as well, meaning another three or four rate hikes next year. Mortgage rates will therefore rise and rise. That in itself hurts housing affordability. But factors that can help with affordability are more income to households (possibly a second income earner getting a job) and if home prices can finally moderate. For slower home price growth, more home construction is needed. Job openings in the construction industry remain at historic highs. It is now a matter of providing necessary skills to go into the industry.”      

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International Women’s Day: Women in Real Estate

Happy Intenational Womens Day Horizontal Banner Group Of Diverse Girls Over Pink Background

Today is International Women’s Day, a day to celebrate the social, economic, cultural and political achievement of women around the globe. To mark the occasion, here is a look at women in real estate.

The typical REALTOR® – a real estate professional who is a member of the National Association of REALTORS® – is a 53-year-old white female who attended college and is a homeowner.  Female members working in residential real estate are more likely to work in suburban areas and small towns and have a median of 12 years of experience (in 2017).

Business Characteristics:

63 percent of all REALTORS® are female

  • Among broker licensees, 58 percent are female
  • Among sales agent licensees, 67 percent are female
    • Among part-time sales agents, 70 percent are female
    • Among full-time sales agents, 64 percent are female

 Hours worked:

  • 13 percent of women in residential real estate worked 60 hours or more in 2017
  • 35 percent worked between 20 to 39 hours


  • 70 percent of female REALTORS® work exclusively in residential real estate (compared to 45 percent of male members)
  • 4 percent of female REALTORS® work exclusively in commercial real estate ( compared to 15 percent of male members)


Among females working in residential real estate:

  • 52 percent made less than $50,000 in annual gross income in 2016
  • 9 percent made $200,000 or more in annual gross income

Transaction volume:

  • Women in residential real estate had a median of 8 residential transactions
  • Women had a median sales transaction volume of $1,866,700 in 2016


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NAR President Elizabeth Mendenhall on HUD’s Potential Changes to its Mission Statement

The following is a statement from NAR President Elizabeth Mendenhall regarding the Department of Housing and Urban Development’s potential plans to remove anti-discrimination language from its current mission statement:

“As Realtors® join with our industry partners, allies and consumers throughout 2018 to commemorate the 50th anniversary of the Fair Housing Act, we believe that fair housing for all should remain a core part of HUD’s mission. The Fair Housing Act provides that HUD will enforce the Act and administer its programs and activities in a manner that affirmatively furthers fair housing. When President Lyndon B. Johnson signed the Fair Housing Act into law, he exclaimed that fair housing for all – all human beings who live in this country – is now a part of the American way of life.

“Not only is Fair Housing integral to the ethical commitment of our members, as outlined in the REALTOR® Code of Ethics, it is critical to our ability to serve our customers, clients and the community. We look forward to continuing our work with HUD to advocate for inclusive sustainable communities free from discrimination.”

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